Marketing can sometimes feel abstract and uncertain, yet professionals in the field must meet the challenge of justifying their expenditures and linking them to key performance indicators each day.
Sachin Gupta, the Henrietta Johnson Louis Professor of Management at Cornell’s SC …
For Joseph Astrachan, a co-author of Cornell’s Family Business Leadership online certificate program, a family-run business is a generational tradition. Since Astrachan was young, his family has operated businesses in fields ranging from pharmaceuticals to shipping. He is no stranger …
Mindful and inclusive leaders are highly sought after in today’s increasingly global and diverse workplace. Organizations need leaders who can foster environments where individuals with varying backgrounds feel valued and understood.
Organizations tend to concentrate on the bureaucratic elements while the …
The shift toward hybrid work exploded during the COVID-19 pandemic and has since become a staple in all types of organizations.
Although hybrid teams can offer a number of benefits, leaders often find that the practices they have …
Well-structured executive compensation packages can attract talented leaders to C-suite and top-tier management positions. Companies must consider the impact those offers might have on their employees and businesses.
Providing a clear rationale for high-level salaries and benefits supports employee productivity and …
Through a new joint endeavor between eCornell and Taras Shevchenko National University of Kyiv, Ukrainian citizens and refugees are completing Cornell certificate programs.
The collaboration grants scholarships to government employees, working adults, university faculty and students from Ukraine and the …
Finding the right talent is a top priority for businesses. Building a deep and diverse candidate pool is key in matching open positions with the best employees to fill them.
In a new episode of the Cornell Keynotes podcast …
A company’s success is closely tied to the quality of its employees, but a flawed interview process can disrupt this balance and undermine overall performance. JR Keller, associate professor of human resource studies at the Cornell ILR School, identified five …
Since 2020, organizations all over the world have shifted to hybrid work models. This change has forced leaders to reevaluate how remote collaborative processes can still drive organizational culture. Brad Bell , Donna Haeger and Theomary Karamanis , faculty authors …
What are the latest breakthroughs in generative AI? What’s just noise?
In a new episode of the Cornell Keynotes podcast from eCornell, Karan Girotra, the Charles H. Dyson Family Professor of Management and professor of operations, technology and innovation at the Cornell …
