As consumers increasingly rely on online resources to make travel and hospitality decisions, businesses must adapt their marketing strategies to meet customers where they are. But what constitutes a successful strategy in an increasingly saturated market?
In the Hospitality Digital Marketing …
Whether drafting a critical email or examining a business issue, professionals in every role need strong analytical and persuasive communication skills. Cornell’s Legal Writing and Communication certificate program strengthens essential legal writing skills for leaders across industries.
According to the program’s faculty …
Understanding AI’s impact and ensuring its responsible implementation is essential for board members and senior executives looking to stay ahead in today’s fast-evolving corporate landscape. In a Cornell Keynote, legal professionals from Cleary Gottlieb Steen & Hamilton LLP shared what top …
According to The Myers-Briggs Company, managers spend at least four hours managing conflicts per week on average, with poor communication being the biggest cause of conflict. Yet, at the forefront of effective conflict resolution lies a frequently overlooked fundamental skill: …
On a chilly November day in Kyiv, Ukraine, Inna Semenenko takes cover in a bomb shelter as sirens warn of Russia’s latest attack. Media agencies report that the strike is different: a new ballistic missile with greater range.
For Ukrainians, it’s …
In 2023, the United States lost 48% of its agriculturally managed honey bee colonies in an unprecedented year. But the issue is more complex than the statistics can communicate.
In a Cornell Keynote from eCornell, Marina Caillaud, a lecturer of entomology …
Every company and venture comes with risk. In eCornell’s Risk Analysis certificate program, developed by Linda Nozick, director of the Department of Civil and Environmental Engineering at Cornell, professionals learn how individuals and businesses can avoid, mitigate, share and diversify …
For many employees, the promotion from individual contributor to their first managerial role is the most important promotion of their lives.
In the latest episode of Cornell Keynotes podcast, Cornell lecturer and technical entrepreneur Dirk Swart shares how employees can …
From repeat wholesale international transactions to the one-time hire of a consultant abroad, companies of all sizes must now understand the liabilities they might take on during global business operations. Celia Bigoness, a clinical professor at the Cornell Law School …
Understanding the ethical and legal use of AI is important for any business. In a new episode of the Cornell Keynotes podcast from eCornell and the fourth installment of the “Generative AI” series, Cornell Tech professor Karan Girotra pairs up with …
