In the News

Women’s entrepreneurship institute set for major expansion

Two years ago, the Bank of America Institute for Women’s Entrepreneurship at Cornell launched their certificate program delivered through eCornell. Demand for the program was so strong that the original goal of providing free online education to 5,000 entrepreneurs quickly …

Social Media: The Modern Day Diary

Today nearly 3.5 billion people are actively using social media. On average, people spend over two…

Certificate program develops understanding of beer selection

The craft beer industry is exploding. Consider this: New breweries open at a rate of more…

Certificate course helps develop front-end web design skills

For organizations large and small, having a great website is no longer a novelty – it’s…

What’s Red Hot

Social Media: The Modern Day Diary

Today nearly 3.5 billion people are actively using social media. On average, people spend over two hours a day on social media apps and have an average of more than seven social media accounts. In the last year alone, social …

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How to Write Market Positioning Statements

Your organization is gearing up to launch a new product or service, or enter a new market. You’re on the marketing team. You’re familiar with the details of these new endeavors; you know your customers. Where do you start? (The following …

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