In the News

Cornell’s revamped External Education unit broadens its reach

(CORNELL CHRONICLE) — Paul Krause ’91 is the university’s vice provost for external education and leads eCornell. His role as vice provost is part of an effort that recently brought together eCornell and the university’s various external education programs into …

Bank of America expands the Bank of America Institute for Women’s Entrepreneurship at Cornell

CHARLOTTE, N.C.–(BUSINESS WIRE)–As part of Bank of America’s $1 billion, four-year commitment to advance racial equality…

New online Digital Photography certificate program

Capturing great photographs takes more than a good camera or the right Instagram filter. To be…

Certificate program provides road map for innovation

Top companies recognize that a well-executed innovation strategy is vital to a successful product launch. Developing…

What’s Red Hot

Social Media: The Modern Day Diary

Today nearly 3.5 billion people are actively using social media. On average, people spend over two hours a day on social media apps and have an average of more than seven social media accounts. In the last year alone, social …

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How to Write Market Positioning Statements

Your organization is gearing up to launch a new product or service, or enter a new market. You’re on the marketing team. You’re familiar with the details of these new endeavors; you know your customers. Where do you start? (The following …

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